- Verishop is a new e-commerce site that sells a curated selection of women’s and men’s fashion, home goods, and beauty products.
- Convenience and customer experience are central to shopping at Verishop. It offers free one-day shipping (with no minimum) across most of the site, as well as free returns and 24/7 customer service.
- Verishop also doesn’t allow third-party sellers, in order to establish higher degrees of customer trust.
There’s a new online shopping site in town, and it’s ready to take on Amazon.
Verishop is an e-commerce site with all the convenience and customer service that Amazon is known for, plus the trusted shopping experience, curated brands, and discovery opportunities that Amazon can lack and is often criticized for.
Under an executive team that includes the former chief strategy officer at Snap, Inc., vice president of engineering at Dollar Shave Club, and vice president of retail at Amazon subsidiary Quidsi is further proof of a company that not only has experience in retail, but wants to take retail to the next level. Verishop’s other founders and employees are former buyers at places like Nordstrom and Saks Fifth Avenue, which are known for selling quality brands, but might now be considered part of the “old guard” of retail.
Verishop breaks past this guard and fills in the gaps, addressing the sweet spot where millennials want to 1) find and shop smaller, innovative brands in one place and 2) receive their purchases in a smooth, quick fashion.
Brand curation is a major way Verishop wants to differentiate itself from other shopping sites that also prioritize convenience. Along with brands like Rebecca Minkoff and Levi’s, it carries up-and-coming names, particularly in the digitally native space, like bedding startup Boll & Branch and kitchenware startup Potluck. Across the site, Verishop sells women’s and men’s fashion, home goods (kitchen, decor, bed, bath), and beauty products (including grooming and wellness spaces).
Knowing that its target customer is interested in influencer recommendations and sustainable or natural products, Verishop features two special sections to address these niche interests. In its Tastemakers shop, you can see picks from fashion and beauty bloggers, interior designers, chefs, and more. Meanwhile, The Responsible Store focuses on natural beauty from brands like Kora Organics and sustainable fashion from brands like Citizens of Humanity.
All the products sold on Verishop are hand picked, and third-party sellers aren’t allowed on the site, giving the company a greater degree of quality control and customers the peace of mind that they will always receive the exact product they’re expecting to.
Verishop’s shipping policy is also very enticing. Shoppers get free one-day shipping, with no minimum order value required, on most orders made in the US (excluding Hawaii, Alaska and Puerto Rico). The only exception to this rule are hazmat items like hairspray or nail polish, which can take longer to ship due to inspection regulations.
Other aspects of shopping at Verishop you should know about include a 30-day free return and exchange policy, competitor price matching within 30 days of purchase, and 24/7 customer service via call or text.
All in all, Verishop is a great new place to check out for a seamless shopping experience from start to finish — from the strong selection of curated, high-quality brands to the quick and trusted shipping expectations.